Book your #NLAinNOLA hotel by Aug 14

The inaugural NLA (ASNE-APME) Conference kicks off in just under nine weeks! 
For two full days at the New Orleans Marriott, we'll talk about leadership and audience engagement, growing digital revenue and much, much more!

Sign up now to join us Sept. 9-10!
Five things you don't want to miss:
1. Book your hotel by Aug. 14 to get a room in our block!
We have a great discounted rate for our hotel block at the New Orleans Marriott available for our conference attendees! If you haven't yet booked, you can click here to do so now. The deadline to book for this rate is Aug. 14!
2. Evolution of the Modern Editor
A generation ago, editors could be content with journalism alone. Now an increasing number are serving as publishers, helping produce ad products, considering new business models, working on circulation events and managing increasingly complicated budgets. What skills does someone need to step up in the leadership ranks, and what do current editors wish they had known before taking the top job?
3. Maria Ressa
Our keynote speaker for our Monday lunch will be the CEO and Executive Editor of, Maria Ressa.
Maria Ressa is a Filipino-American journalist who writes extensively about the current government and has been imprisoned on several occasions for writing articles critical of President Duarte. We are honored to have her speak at our inaugural conference, and hope you will join us for this incredible opportunity to hear her speak.
To join us for the Monday lunch session, you can purchase your lunch tickets as part of your #NLAinNOLA registration or buy them separately in our online store.
This speaker is sponsored by Pepper Hamilton LLP.
4. Being a Strategic Partner with Your Community
Community engagement is becoming more important for news organizations, especially in underserved parts of our coverage area as a result of dwindling reporting resources. This session provides examples from newsrooms that have been successful with outreach to these communities to increase trust and expand audience.  
Confirmed panelists: Tony Norman, columnist and reporter, Pittsburgh Post-Gazette; Esmeralda Bermudez, reporter, LATimes; Dennis Anderson, executive editor, Journal Star of Peoria, Illinois; and Ruby Bailey (moderator), executive editor, Columbia Missourian, and Missouri Community Newspaper Management Chair, University of Missouri School of Journalism
Stop thinking of distrust in journalism as an unsolvable, big-picture problem. Instead, find concrete ways everyone in your organization can work to demonstrate credibility and *earn* trust every day. It starts with understanding your community's misassumptions and turning their questions and feedback into opportunities to demonstrate your credibility. 
In this Trusting News workshop with Joy Mayer and Lynn Walsh, you will:
  • hear what we've learned about the most common causes of mistrust. (Some of them will feel all too familiar, and some may surprise you.) 
  • see dozens of examples of what our partner newsrooms have done to address these problems. Our focus is on day-to-day solutions any journalist can employ, so, you're guaranteed to be exposed to ideas you could put into practice right away. 
  • bring your own challenges with trust and credibility, and we'll map out plans to address them directly. 
  • leave the workshop feeling more optimistic about your relationship with your community. You'll be ready to empower your colleagues (in every department, at every level) to take ownership over the problem of trust.
You can register now for this Trusting News workshop through the #NLAinNOLA registration portal or by clicking here.  

Make sure to follow the News Leaders Association on social media for #NLAinNOLA updates! We are on FacebookTwitter, and LinkedIn.