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ASNE-APME conference, guide to leading your newsroom

The 2018 ASNE-APME News Leadership Conference is approaching quickly. For two full days at the AT&T Executive Education and Conference Center, we'll address the latest innovations in content and technology, leadership strategies, new business models and more. Check out the schedule and sign up now to join us Sept. 11-12!
 
Five things you don't want to miss: 
 
1. Book your hotel room, book your hotel room
 
We strongly encourage you to book your hotel room as soon as possible to get the $219 nightly rate in the ASNE-APME room block at the onsite hotel at the conference center.  
 
Currently, our block is sold out for the night of Sept. 12, though there are still rooms available at the hotel outside of our block. If your reservation includes the night of Sept. 12, then the online registration system won't let you reserve a room. Instead, please call 512-404-1900 and reference the program name "ASNE-APME" to book any stays that include the night of Sept. 12. 
 
2. Innovation Track: Serving Your Readers in 2018
 
How can you use human-centered design to put the audience first and produce impactful storytelling? We will review a project done by the Philadelphia Media Network and the CUNY Graduate School of Journalism, which recruited three real Philadelphians to participate in a half-day human-centered design exercise. They interviewed these volunteers about their habits and priorities, discovered real needs and brainstormed service journalism story ideas. A popular series called "We The People" came out of it. 
 
Confirmed speakers: Marie Gilot, director of professional development, CUNY Graduate School of Journalism; Kim Fox, managing editor of audience development, Philadelphia Media Network; and Patrick Kerkstra, managing editor of digital content, Philadelphia Media Network
 
This session is sponsored by The Lenfest Institute for Journalism and Philadelphia Media Network.
3. The Tool Shed
 
What are the key technological tools that you can implement to make your newsroom more effective and efficient? Are you using the right ones? ASNE and APME have whittled down the list of competing companies and have invited the best ones to Austin to explain why other newsrooms have hired them and why you should, too. Editors will have the opportunity to ask questions about the product. You will leave with a far greater understanding of how technology can make you a better editor.

Confirmed companies: Chartbeat, Dataminr, Echobox, Parse.ly and Trint
 
4. Big J Track: Editing the Archives
 
One of the most sacred beliefs for news organizations is that we do not take down published articles or photos. But editors are having to balance that belief with the knowledge that even the most trivial crime brief, although factually correct, can have a devastating effect on someone's life 10 years later. Editors are fielding an increasing number of appeals from the subjects of these stories who argue that the photos should be removed or the articles should at least be updated with the resolution to the case. What should you do? When should we order up more reporting? Should a story ever come down?
 
Confirmed speakers: Emilio García-Ruiz (moderator), managing editor/digital, The Washington Post; Jeremy Harmon, director of photography, The Salt Lake Tribune; and Manny García, regional editor, USA TODAY Network
 
5. Hollywood and You
 
Your newsroom creates thousands of pieces of valuable intellectual property each week, and publishers are moving quickly to better control and monetize it. The New York Times is partnering with a production company. POLITICO signed with ICM. McClatchy, The Washington Post, The Guardian, Daily Beast and NPR are represented by Storied Media Group in Hollywood. We'll explain the newest revenue stream and how you can capitalize on it. 
 
Confirmed speaker: Todd Hoffman, CEO, Storied Media Group

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