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More people using smartphones, tablets to read news
- By: ASNE staff
- On: 05/01/2013 12:10:16
- In: Surveys
The Reynolds Journalism Institute's first mobile media research report of the year finds that mobile devices are surpassing desktop computers and papers when it comes to delivering the news.
The Reynolds Journalism Institute's first mobile media research report of the year finds that mobile devices are surpassing desktop computers and papers when it comes to delivering the news.
From the RJI website:
Nearly 80 percent of all respondents to our 2013 Q1 phone survey said that they had used at least one Internet-enabled mobile media device in the seven days prior to taking the survey.That represents a 13-percentage-point increase since last year when our survey found that two-thirds (67%) of all respondents between the ages of 18 and 88 had used mobile media devices.The increase in the number of mobile media users was significant in every age group, but it was most dramatic in the 45-54 and 65-and-older age groups.
The report was conducted by the Reynolds Journalism Institute in conjunction with members of the Digital Publishing Alliance. Read the full study here.